Publications By The Coxe Group

Articles

Books

Articles

Books

Architect's Essentials of Ownership Transition, 2002

This portable guide provides practical, user-friendly information tailored specifically to design professionals. As with any small business, owners of design firms must make plans for growth, retirement or succession. Expert author, Peter Piven covers:

growth expansion retirement liquidation mergers acquisitions

internal transition valuation transfer mechanisms selection criteria leadership legal issues

Architect's Essentials of Ownership Transition is the first title in the new Essentials of Professional Practice series - a set of practice books created specifically to provide complete information on the business of architecture and its affiliated professions.

Peter Piven, FAIA, is the Philadelphia-based Principal Consultant of The Coxe Group, Inc. Mr. Piven is widely recognized as one of the best-informed and most effective management advisors in the industry.

William Mandel, Esq. is a founding partner of the San Francisco-based MBV Law, LLP, which specializes in merger/acquisition and ownership expansion programs for design professionals and other businesses.

Architect's Essentials of Ownership Transition is published by John Wiley &qmp; Sons, Inc. and is available in bookstores worldwide or by calling 1-800-225-5945.

Architect's Essentials of Starting a Design Firm, 2002

This book provides practical, user-friendly information tailored specifically to design professionals who are considering starting, or who have already started a new firm. Most of the material is also relevant to smaller design firms whose founders who are interested in growing and/or changing their current practice. Some of the material was first developed to support the authors' course on the same topic given each summer at the Harvard University Graduate School of Design, but the bulk of the book is based on their personal experiences as principals of firms and as advisors to others in the field. The authors cover:

marketing and sales financial management negotiating fees and contracts organization and personnel legal and ethical issues

resources and support strategic and business plans planning for excellence potential causes of failure initial steps

Architect's Essentials of Starting a Design Firm is part of the new Essentials of Professional Practice series - a set of practice books created specifically to provide complete information on the business of architecture and its affiliated professions published by John Wiley & Sons.

Peter Piven, FAIA, is the Philadelphia-based Principal Consultant of The Coxe Group, Inc. Mr. Piven is widely recognized as one of the best-informed and most effective management advisors in the industry. He writes and speaks on management issues for design firms, and is the author of Architect's Essentials of Ownership Transition, also published by Wiley.

L. Bradford Perkins, is the founding principal of the Perkins Eastman Architects, P.C., a twenty-year old architecture, planning and interior design firm based in New York. He is a frequent lecturer on design and design-firm management topics, as well as the co-author of Building Types for Elementary and Secondary Schools (Wiley) and many industry articles.

Architect's Essentials of Starting a Design Firm is published by John Wiley & Sons, Inc. and is available in bookstores worldwide or by calling 1-800-225-5945.

Success Strategies for Design Professionals, 1987

After years of study and trial and error, a model has begun to emerge that holds promise for creating some order among these issues. At the heart of this model is the recognition that although no one strategy fits all firms, there is a family of understandable principles from which almost any firm of design professionals can devise its own best strategy.

We call these the SuperPositioning principles. This book sets forth the theory, a set of master strategies derived from it, and some thoughts on how to put the principles to use.

We look forward to further learning in the years ahead from the experience of professionals who apply the principles in their own firms.

Weld Coxe, Nina F. Hartung, Hugh Hochberg, Brian J. Lewis, David H. Maister, Robert F. Mattox, Peter A. Piven

Cost: $36.95 plus sales tax (if in the State of Washington) and shipping.

Marketing Architectural and Engineering Services, 1983

Section II defines The Business Development Process. It will serve its purpose if it helps the reader recognize the sequence of the selling process so that, in any given situation, professionals can recognize what in the process is going on, and what techniques are appropriate to respond effectively.

Section III, Tools of the Trade, is an explanation of the communications technology that is applicable to support the professionals' marketing efforts.

Section IV, Making It Happen, deals with the organization and management of marketing in professional firms.

Experiences of real firms, cited in the Case Studies, serve to validate the techniques and principles in the text.

This volume does not attempt to be a comprehensive how-to-do-it for all time, for selling is always a dynamic, evolving process, and the methods of selling must be flexible to keep pace. Neither can it be wholly applicable to the marketing needs of every professional firm, for the concepts of practice always differ from one professional to another, and each firm must find the marketing strategy that suits its style.

This material is intended to encourage professionals to recognize the importance of marketing as an essential activity in the pursuit of their goals, and help them to understand how to apply the best marketing principles and techniques to their practices.

Weld Coxe

Cost: $43.50 plus sales tax (if in the State of Washington) and shipping.

Managing Architectural and Engineering Services